When it comes to making creative and effective bookmarks either for personal use, as a present, for a promotional strategy or as a party favor, there are certain factors that have to be considered and met for it to stand out. London’s the Bookmark Shop gladly tells us about these and adds a few tips along the way.
Factor # 1: SIZE – The size of your bookmark matters a lot. After all, it is bound to be used to track your reading progress and take note where you left off. It has to be big enough but not too bulky that it causes unwanted folds and bulges between the pages or worse larger than the book itself. At the same time it also should not be too small than it can easily slip off, get lost or simply hide too well between the pages that it loses its very purpose. Find the sweet middle ground.
Factor # 2: SHAPE – You can go for fancy shapes all you want or stick with traditional. However the rule of thumb here is to make sure that the shape isn’t too intricately detailed or shaped along the edges. You do not want it to have uneven folds or easily get caught up and tangled altogether. It shouldn’t have pointed and sharp sides. But a unique one always gets an added wow factor.
Factor # 3: MATERIAL – There are many available materials used for bookmarks today. There are the sturdy paper ones which come in glossy, matte, course and other textures. Metal ones are also quite abound nowadays either as the bookmark itself or simply just as an added charm. To add grip, there too are those that come with paper clip edges and magnetic snaps.
Factor # 4: DESIGN – This will always be a factor to consider. Our page inserts also have to look pleasing. If they are to be left bland and unattractive then why not settle for an index card or a piece of paper anyway? Of course this part always depends in creativity and imagination.
Factor # 5: DURABILITY – Lastly, the Bookmark Shop stresses on durability. You want it to last long. You want it to be used time and time again all the more if it comes in really fancy shapes and design. In order for that to happen it has to be crafted out of the best materials and by the best providers in town. Quality and durability come hand in hand.